January 15, 2025
Swiss Style Elevated: LOEWE x On Cloudtilt 2 Just Got Better
If you thought the Cloudtilt 2.0 was already perfect, LOEWE and Swiss running brand On are here to prove you wrong. The two powerhouses have joined forces yet again to introduce a fresh set of colourways for the sleek and sporty sneaker. Whether you're a runner, a sneakerhead, or just someone who loves stylish kicks, this collection is one you won't want to miss.
What’s New with the Cloudtilt 2?
This refreshed edition of the Cloudtilt 2.0 takes everything we loved about the original Spring 2024 pastel lineup and adds a whole new layer of sophistication. Centered on a serene white upper, each pair features small, colourful accents applied to the collar, tongue, and lining, offering a modern and subtle contrast.
Khaki Green & White – A clean base highlighted by earthy and vibrant hues for a perfect mix of subtlety and statement. A subtle yet dynamic combo that pairs perfectly with any outfit.
Orange & White – One standout pair sports a burst of bright and bold accents for those who love a pop of colour.
Navy (Online Exclusive) – The only dark option in the lineup, perfect for those who want a sleek, versatile style. A sleek option available only online, perfect for the minimalists.
Attention to Detail
What sets the Cloudtilt 2 apart is the meticulous attention to detail. Each pair comes with a gum sole that adds a classic, versatile vibe. From the intertwined LOEWE x On logo on the tongue intertwines two ‘L’s with On’s trademark ‘ON’, while both brands’ wordmarks appear prominently on the heel, to the embossed Swiss flag on the lateral panel, every element speaks to the collaboration's dedication to design excellence. Even the brown rubber outsoles bear On’s logo, adding a subtle touch of craftsmanship.
Performance Meets Luxury
The Cloudtilt 2 is more than just a pretty sneaker. These kicks are packed with features that make them perfect for both casual wear and physical activity. The CloudTec® Phase Technology ensures lightweight cushioning and smooth transitions. This shoe provides exceptional breathability, keeping your feet cool and comfy all day. It also adds durability without sacrificing style. Moreover, the fabric loop on the heel makes these sneakers as convenient to wear as a slide-on as they are stylish.
Why You Need Them in Your Sneaker Lineup
Whether you’re heading out for a casual stroll or planning a stylish weekend look, the Cloudtilt 2 is the perfect companion. Its combination of lightweight construction, breathable fabrics, and chic design make it a versatile option for any occasion.
Final Thoughts
The LOEWE x On Cloudtilt 2 refresh is a masterclass in blending neutral tones with vibrant accents, all while maintaining the comfort and performance On is known for. These sneakers are as functional as they are fashionable, making them a must-have for anyone looking to elevate their footwear game.
Don’t wait—check out the latest On Running sneakers on Mad Kicks and treat yourself to a pair that combines Swiss engineering with LOEWE’s signature style. Your sneaker collection will thank you!
Fatema Mafdal
Writer